K-CONCEPT

The koniqa-concept evokes the multiple possible IDENTITIES and POSITIONINGS which can arise when the corporate strategy meets the market needs

It calls to mind the cone geometry, which represents the generation of TANGIBLE BUSINESS RESULTS.

It reminds us of the ability to UNDERSTAND REALITY by documenting it in a clear and original manner.

Our payoff ‘Mind the gap’ summarises the ability to IDENTIFY, UNDERSTAND AND RESOLVE THE GAPS that exist within an organisation in relation to a sought market outcome.